How long does a project take?

The length of a FreshPour engagement depends on which service you choose and the complexity of your specific situation.

The Session – the ideation and strategy package – is structured around three touchpoints: an initial discovery call, a strategy document delivered within an agreed timeframe, and a follow-up review session within four weeks of delivery. From first conversation to completed follow-up, most clients move through the full process within six to eight weeks, though the discovery call and strategy delivery can often happen faster than that depending on availability.

The Refill – the momentum check session – is a single sixty minute conversation, bookable at any point within twelve months of completing The Session.

On Tap – the implementation retainer – runs on a month-to-month basis with a three month minimum. The three month minimum exists because most of the foundational work happens in month one, and the results of that work – improved search visibility, better conversion rates, growing review counts – tend to become measurable in months two and three. Committing to a single month and expecting to see full results is like planting seeds and expecting a harvest the following week.

If you have a specific deadline – a product launch, a funding round, a seasonal peak – that is worth mentioning when you register your interest, so the timeline can be structured around what you actually need.